Wyoming Tribune Eagle

For the second week in a row, the redesign of the Wyoming Tribune Eagle has produced a significant boost in single-copy sales, averaging more than a 15 percent increase year over year. Most redesigns produce a spike in their first week, then fall off to pre-redesign levels. This doesn't seem to be the case in Cheyenne.

Read E&P's story about circulation gains in Cheyenne

Read Charles Apple's story about the redesign

Read NAA's story about single-copy gains in Cheyenne

City
Cheyenne, WY

Circulation
16,000

Date of redesign
June 2008

Design goals
Boost readership and revenue with aggresive single-copy presentation and more relevant story selection

Headline typography
Griffith Gothic

Nameplate typography
Escrow Semibold Condensed

Section flag typography
Pennsylvania

Front-end system
ACT/QuarkXPress